MMI Acquires MonitorBase – Creating Powerhouse Lead-to-Loan Platform

Salt Lake City, Utah – February 14, 2025 – Mobility Market Intelligence (MMI), a leader in real-time mortgage market data and business intelligence solutions, announces its acquisition of MonitorBase, a pioneer in borrower monitoring and predictive analytics. In August 2023, MMI acquired Bonzo, an innovative sales engagement platform.  The acquisition of MonitorBase creates an unparalleled suite of solutions that empowers mortgage lenders to leverage data, enhance automations, and optimize borrower engagement in a seamless ecosystem. 

“The acquisition of MonitorBase is another step in MMI’s vision to build the most comprehensive, data-driven mortgage solutions available,” said Ben Teerlink, founder and CEO of MMI. “By combining MonitorBase’s borrower insights with MMI’s intelligence and Bonzo’s communication automations, we’re giving mortgage professionals a competitive edge like never before.” 

This acquisition and enhanced partnership aim to revolutionize the way mortgage professionals identify and connect with prospective borrowers. By combining MMI’s comprehensive data platform with MonitorBase’s real-time borrower monitoring and Bonzo’s dynamic communication tools, lenders can move from insight to engagement faster and more effectively than ever. 

“We couldn’t be more excited to join forces with MMI,” stated Louis Zitting, founder and CEO of MonitorBase. “We’ve always focused on helping lenders identify and engage borrowers at the right time,” Zitting continued, “Now, with MMI’s market intelligence and Bonzo’s automation, that process is even more seamless and effective.” 

Key Benefits of the Enhanced MMI Ecosystem: 

  • Real-Time Borrower Monitoring (MonitorBase) – Alerts lenders to critical consumer credit events, enabling timely and targeted outreach. 
  • Predictive Analytics for Consumer Behavior – Helping lenders focus their efforts on the most qualified opportunities. 
  • Automated, Multi-Channel Engagement (Bonzo) – Streamlines communication with prospects and clients through SMS, email, and social messaging in one easy-to-use platform. 
  • 360-Degree Market Intelligence (MMI) – Providing unmatched insights on loan officer performance, competitive benchmarking, and real-time market trends. 

About MMI

Mortgage Market Intelligence (MMI) is the leading provider of real-time mortgage market data and business intelligence solutions. MMI empowers mortgage professionals with actionable insights into loan officer performance, market trends, and competitive benchmarking to drive smarter business decisions and growth. 

About MonitorBase

MonitorBase is a consumer engagement platform that helps lenders monitor real-time credit activity and provides actionable alerts when borrowers are ready to transact. With its predictive analytics and automated marketing solutions, MonitorBase helps lenders improve lead conversion and increase borrower retention. 

About Bonzo

Bonzo is a modern sales engagement platform that simplifies communication for mortgage professionals. With intuitive automation and multi-channel outreach tools, Bonzo makes it easy for lenders to build authentic relationships with prospects and clients at scale, while reducing manual follow-up. 

For more information on MMI’s expanded suite of solutions, visit https://web.mmi.io/solutions.